Almost All You Will Ever Need to Know About Writing

Use the word CABLE, and a vivid picture of it, to remember the keys to reaching your audience. C  CLEAR Say it so the reader gets it the first time. Be direct and specific. Use active verbs and familiar nouns. If you must use a technical or unfamiliar word, translate it into words your reader understands. While learning the craft, stick with words and grammatical forms you can handle confidently. A  ACCURATE Check facts and figures constantly. Pay attention to names. Identify your sources. The reader wants to know how you know what you think you know. Separate fact from opinion. Know what you are talking about, since usually someone somewhere knows more about it than you do. B BRIEF Say it until you have said it, then stop. Make every word tell. Keep asking...

Read More