Copywriting and Editing

 

If you go into a hair salon or barber shop, is it a wash or a cut? Not actually. You want to walk out of the shop looking sharp and feeling good about yourself.

If you go to a restaurant, are you simply needing food? No. You want to walk out less hungry and with your senses stimulated.

I prefer to work backwards. Last things first.

That is, tell me what effect you want your copy to accomplish. Whether you want to inform, persuade or entertain, as you know, your readers best respond to words and images that are well-chosen.

Once we have made this decision we can easily make choices to get more of what you want.  Simple.

How?

Simple. We offer complete commercial copywriting and editorial services:

• Planning, Research and Outlining
• Writing, Revising and Editing
• Copywriting for Promotion

Let’s talk. CLICK HERE to continue the conversation.